The act of buying is motivated by a number of factors. Among them, of course, price and delivery times. But other criteria are becoming increasingly important, such as the practicality of return procedures, and order tracking. Indeed, order tracking by SMS is an important part of the customer experience. Let’s take a closer look at this one.
The need to offer consumers real-time text messaging
At a time when consumers are more and more demanding, and in constant search of immediacy and speed, both in the act of buying and in their daily activities, it has become essential for e-commerce professionals to communicate in real time with their customers if they are to have any chance of satisfying them and building loyalty.
Customer satisfaction : this is a major challenge that is becoming increasingly difficult to meet, given the proliferation of online sales sites and the sellers themselves, but also the satisfaction standards that the e-commerce giants have clearly raised.
Line up or forfeit
To do better than these e-commerce giants, or to be able to sell within their Marketplaces, you need to have well-honed e-commerce logistics, capable of processing, preparing and dispatching orders as quickly as possible, while notifying consumers of the progress of their order in real time. To help e-tailers meet this challenge, technologies such as Shippingbo are essential.
They enable them to communicate in real time with their customers, allowing them to offer a post-purchase experience without interrupting the link established with the consumer.
New: Shippingbo’s sms order tracking service
To guarantee this continuity, Shippingbo has until now offered all its customers automatic, real-time email notification of their customers at every key stage in the life of an order.
Recently, Shippingbo decided to go one step further and allow its customers to track their orders by SMS.
How does SMS order tracking work?
Consumers are notified of the progress of their order by SMS in real time at each key stage in the life of an order:
Step 1. Order recovery
OMS retrieves the order from the sales source. The consumer receives an order confirmation by e-mail or SMS, or even by e-mail AND SMS, directly after their online purchase.
Step 2. Order preparation
In the warehouse, the order enters the preparation session. The status of the order is updated in OMS. The OMS then notifies the consumer in real time that the order is in preparation.
Step 3. Order dispatch
When the parcel label is printed, the consumer is notified that the order is ready for dispatch. The order status is updated in OMS. OMS then notifies the consumer in real time that the order is ready for dispatch.
Step 4. Delivery to the carrier
The order is handed over to the carrier. At the moment of loading, the consumer is notified that the order is being delivered and has left the warehouse. The status of the order is updated in OMS. OMS then notifies the consumer in real time that the order has been handed over to the carrier.
SMS Shippingbo Order Tracking: Security and Customer Satisfaction
Sending an order tracking text message is not rocket science! It’s up to you to equip yourself with the best technologies to keep your customers satisfied and offer them a shopping experience worthy of the e-commerce giants!
Don’t wait any longer, access our complete guide to SMS: how to use it and set it up simply!
