Logistics case study: Oé
Oé is a committed wine brand, recognized for its actions in favor of biodiversity, zero waste logistics, and its responsible business model. In addition to its environmental efforts, Oé is developing inclusive logistics by employing people with disabilities.
Currently, 90% of the company’s sales are B2B with partners in retail, restaurants and export. The brand is present in several countries, including the United States and Scandinavia, and makes a point of offering impeccable logistics to meet its customers’ expectations.
Problems encountered
With rapid growth in its activities, Oé faced several major challenges in managing its logistics. First and foremost, the absence of automation made the order-picking process considerably more cumbersomeThis required entirely manual management. Not only did this increase the time spent on each order, it also increased the risk of errors, as control relied solely on the vigilance of the pickers.
In addition, the company had to contend with excessively long processing times, slowing down shipments and damaging the customer experience. Finally, in line with its inclusive values, Oé had to find solutions to facilitate the work of its disabled employees, while maintaining a high level of logistical performance.
Shippingbo solutions
To meet the challenges faced by Oé, Shippingbo deployed its all-in-one SaaS solution, combining an OMS (Order Management System) and a WMS (Warehouse Management System). This integration automated order management, centralizing orders in real time and simplifying their processing. Order pickers benefited from an intuitive interface for scheduling shipments, differentiating carriers, and organizing tasks according to priorities, notably between B2B and B2C orders.
During Oé’s move, Shippingbo’s teams carried out a complete audit of the logistics processes in order to optimize the use of the solution and maximize its efficiency. At the same time, Shippingbo structured preparation sessions to adapt flows to carriers’ time constraints. Finally, the automation and customization of the tools considerably simplified the work of disabled employees, reinforcing the social impact of Oé’s logistics logistics, while reducing errors and delays.
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