Like an orchestra conductor, an Order Management System centralizes all your order and stock information across all your sales sources.
What is an Order Management System?
TheOrder Management System (OMS e-commerce) is an intelligent tool for optimizing inventory and order management across all sales channels(CMS, Marketplaces, Private Sales), meeting the objectives of logistical efficiency, optimized e-commerce order fulfillment, and above all improved customer experience.
In concrete terms, it is positioned between “front-office” online order-taking systems and “back-office” fulfillment systems (such as WMS and TMS).
How does an Order Management System work?
WHO plays a decisive role throughout the supply chain:
- It centralizes
- It routes orders according to established rules
- It consolidates and unifies inventories
- Notifies customers in real time of the progress of their orders
- It facilitates returns management
Centralization and/or routing of on- and off-line orders within a unified interface
The Order Management System consolidates all orders in a single database, providing a real-time view of customer purchasing data across all channels. Simply connect the system to your marketplaces, private sales and CMS, and it will automatically centralize all orders placed and produce a single list of orders to be prepared and dispatched, avoiding the need to record orders to be prepared independently for each sales channel. A real time-saver!
Intelligent order routing
In addition to centralizing orders, an Order Management System also enables you to dispatch your orders to strategic warehouses using a rules engine. For example, you can use the proximity to the customer to offer ultra-fast delivery. This allows you to offer customers the best logistical scenario! For example, if one of your products is available in a store close to the customer’s home, the others need to be dispatched from a warehouse.
Thanks to OMS e-commerce, customers can choose whether to wait to pick up their entire order at once via Click and Collect or home delivery, or pick up the first item in store the next day (or have it delivered), then receive the rest of their order at home later.
Consolidation of physical inventories
OMS e-commerce enables you to consolidate all your physical stocks, virtualize them and share them within a distribution network and information system, according to your strategy and business rules. As a result, you can have a centralized view of your stocks in your various warehouses, those of your logistics partners and your stores, in real time. Last but not least, you’re guaranteed automatic real-time stock feedback to all sales platforms, so you can avoid selling out-of-stock products.
Automatic, real-time follow-up notifications
The act of buying is motivated by a number of factors. Among them, of course, price and delivery times. But a number of other criteria are becoming increasingly important, such as the convenience of returns, and order tracking. Indeed, follow-up notifications are an important part of the customer experience. That’s why it’s so important to communicate in real time with the end consumer. With the Order Management System, you can automatically notify consumers in real time of the progress of their order at every stage of its processing:
- Since recovery
- All the way to shipping,
- By way of preparation,
For shipment, OMS e-commence sends the chosen delivery scenario, and in particular the selected carrier, to the Transport Management System (TMS). It then displays the customer’s data, the order and the delivery method requested. Order tracking is then updated in the order management system in real time, right through to final delivery.
Returns management
Product returns are now widely democratized. When an order is unsuitable or does not meet their expectations, consumers want to return it and be reimbursed as quickly as possible. To avoid wasting time, e-commerce professionals must equip themselves with tools capable of facilitating returns management: this is the role of theOrder Management System!
It allows you to :
- state the reason for the return in plain text (wrong size, product broken or in poor condition, damaged parcel, etc.).
- enter a return reference as a drop-down menu (for unified statistics)
- notify who made the return (the customer or the carrier if undelivered)
When you notify a return in this way, it informs the logistics department that a parcel is about to arrive in the warehouse. When a parcel returns to your warehouse, the logistics department simply enters the order number in Shippingbo to retrieve the return notification. You can then choose to put the product back into stock, depending on its condition, or have it repaired if it’s damaged. In less than a minute, you’ve managed the return of a parcel, and your stock is updated immediately.
Gain efficiency, visibility and peace of mind with OMS designed for e-commerce. Book your personalized demo now.
