The Shippingbo Tour Lille brought together merchants, partners, and e-commerce experts for an afternoon focused on practical matters: a tour of theArt Garden warehouse, a roundtable discussion on AI, customer experience, and international expansion with Centric Shoppingfeed, Axome, and Mondial Relay, followed by a networking event. An event designed to discuss logistics, growth, and execution in a straightforward manner.
- A stopover in Lille centered around the field
- A format that promotes more meaningful exchanges
- A milestone that confirms the appeal of the format
On Thursday, June 18, 2026, the Shippingbo Tour stopped in Lille to continue its regional tour. Following stops in Bordeaux, Lyon, and Toulouse, this latest stop once again underscored the event’s mission: to put hands-on experience, peer-to-peer exchanges, and concrete feedback at the center of the event.
On the agenda for this half-day event: a tour of our client Art Garden’s warehouse, a roundtable discussion at the JOST Hotel Lille focusing on AI, customer experience, and international business, followed by a networking reception to continue the discussions. A simple, focused, and practical format for discussing e-commerce logistics with industry players facing the same challenges.
A stopover in Lille centered around the field
As with the other stops on the Shippingbo Tour, the idea wasn’t to line up a series of speeches. This stop was structured in three parts: an on-the-ground immersion, a session with experts, and a more informal time to continue the discussions. That’s what makes this format so effective: starting with real-world experiences before discussing methodology, organization, or growth.
A Behind-the-Scenes Look at the Art Garden Warehouse
The highlight of this Lille event was the tour of our client’s warehouse Art Garden. Art Garden is an e-commerce retailer specializing in outdoor design, with a product line focused on patios, gardens, and equipment to organize and enhance outdoor spaces.
This immersive experience allowed us to get back to basics: seeing how an e-commerce operation is organized when order volumes increase, product SKUs multiply, and logistics execution becomes a performance metric in its own right. Observing operations, discussing organizational structure, and understanding on-the-ground constraints—that’s what makes this type of visit so valuable. Here, logistics isn’t just talk. You can see it in action.
A roundtable discussion to bring together different areas of expertise
The second session took place at the JOST Hotel Lille and featured a panel discussion focused on the same key topics as at previous stops: AI, customer experience, and international expansion. For this edition, the discussion brought together Centric Shoppingfeed, Axome , and Mondial Relay.
The value of this session lies in addressing, all at once, topics that constantly intersect in day-to-day operations. AI raises questions about automation and management. The customer experience also depends on the quality of logistics execution. And international operations are not based solely on commercial ambition: they require reliable flows, well-integrated carriers, and an organization capable of delivering on its promises from start to finish.
A format that promotes more meaningful exchanges
Beyond the content itself, this stop in Lille confirmed what makes the Shippingbo Tour so strong: a deliberately more intimate format, designed to foster closeness, accessibility, and meaningful discussions.
More direct, more concrete discussions
Whether in the warehouse, during the roundtable discussion, or at the after-work gathering, the discussions delved deeply into the topics at hand. We talked about organization, growth, tools, operational constraints, and day-to-day trade-offs. And it’s precisely in this kind of setting that these exchanges become most valuable: when they’re direct, honest, and grounded in reality.
That’s exactly what the Shippingbo Tour was designed for. Not to deliver a series of overly scripted speeches, but to foster genuine conversations among professionals who speak the same language and face the same challenges.
The final stage arrives in Nantes after a summer break
With this stop in Lille, the Shippingbo Tour continues its momentum heading into 2026 before its final leg.
- Nantes: October 15, 2026
A milestone that confirms the appeal of the format
With this stop in Lille, the Shippingbo Tour reaffirms what makes it so valuable: less travel, more on-site experience; less theory, more practical application. From the tour of theArt Garden warehouse to the roundtable discussion at the JOST Hotel Lille with Centric Shoppingfeed, Axome, and Mondial Relay, followed by the end-of-day discussions, this stop once again demonstrated that a valuable event is, first and foremost, one that helps participants better understand operational realities.
At Shippingbo, that’s exactly the approach we advocate: e-commerce logistics that are more reliable, more transparent, and more efficient.
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